And I'm on a mission to help small businesses succeed by helping them become better, smarter marketers. And smart marketing doesn’t mean you have to know and try everything about marketing. There are a few essential components that any small business needs to focus on to succeed.
Attract, Capture and Nurture
Create a strong brand, identify your customers and influencers, connect and guide them along the buying process.
Convert, Deliver, Retain and Reactivate
Go the extra-mile to wow your customers, nourish your relationship with them, offer upsells, cross-sells, affiliate programs, and consistently create more value.
Build a Reputation and Get Referrals
Find new ways to interact and stay engaged with your customers, build a reputation by delivering your promises and referrals will come!
Cadu Medina is also the Founder/CEO of CRAF2M, a digital media production company focused on storytelling across platforms. Whether the story is about new technology, a social issue, a non-profit, a corporation or an individual, Craf2m helps small businesses successfully engage with their audience and communicate their story. Click to learn more.