Blog - Page 2 of 4 - Cadu Medina

Podcast: Play in new window | Download (Duration: 41:36 — 29.7MB) | Embed

Jul 2017 31 Categories: Podcast

SBSM040 – Stress-less Fundraising with Deb Dale and Angie Smith from Smith & Dale

In today’s podcast, I interviewed Deb Dale and Angie Smith from Smith & Dale. Their consulting firm primarily works with nonprofits looking to raise more money, but also work with foundations and businesses helping them give away money. Deb and Angie both been named Fundraiser of the Year by the […]

Posted by Cadu Medina

Jul 2017 17 Categories: Podcast

SBSM039 – Karlos Copara from Accel Branding

In this episode, I interviewed Karlos Copara. He’s a branding expert focused on helping small businesses with their brand design, strategy and visual identity. Karlos is super passionate about transforming brands and helping business owners accelerate their business potential through branding. We talked about his 7 steps process to building […]

Posted by Cadu Medina

Jul 2017 10 Categories: Podcast

SBSM038 – Kiwanis Graham from MommaKate’s Bows

In this episode, I interviewed Kiwanis Graham (Mommakate) from MommaKate’s Bows – More than just bows! What started as a hobby only 5 years ago, grew into a profitable side gig, and nowadays MommaKate’s Bows has clients all over the world. MommaKate shared her journey and marketing recipe for building […]

Posted by Cadu Medina

Jul 2017 03 Categories: Podcast

SBSM037 – Arielle Pagac with Santa Theresa Tile Works

In this episode, I interviewed Arielle Pagac from Santa Theresa Tile Works. Founded in 1986 with a desire to create large public art pieces that could be enjoyed for generations, Santa Theresa-style mosaics’ popularity grew with more projects being commissioned for commercial and residential spaces in addition to public art. […]

Posted by Cadu Medina

Jun 2017 26 Categories: Podcast

SBSM036 – How to build a For Purpose Business and thrive with Cole Hatter

In this episode, I interviewed Cole Hatter – husband, father, entrepreneur and investor, creator of Thrive: Make Money Matter, a top-rated business conference designed to help entrepreneurs create for purpose businesses to make more money, and then make it matter. We talked about creating massive financial success for yourself and […]

Posted by Cadu Medina

Jun 2017 20 Categories: Podcast

SBSM035 – Marketing vs. Sales with Cadu Medina

In this episode, I’ll share with you my 2-cents on the role of marketing in sales and vice-versa. What’s more important, Marketing or Sales? It’s the chicken-and-the-egg dilemma. Thank you! Thank you all for tuning in. If you enjoyed today’s show, please share it by using the social media buttons […]

Posted by Cadu Medina

Jun 2017 19 Categories: Podcast

SBSM034 – Tactical Tuesday: Marketing Funnels with Cadu Medina

In this episode, I’m going to share with you a 3-step marketing funnel I bought into recently, that I believe to be a great example of what I mean by “Smart Marketing.” Step 1: target the right audience, step 2: create an irresistible offer, step 3: nurture and retain. Can […]

Posted by Cadu Medina

May 2017 29 Categories: Podcast

SBSM033 – Solopreneur Growing Pains with Luke DePron

In this episode, Luke DePron, solopreneur, Health and Fitness Coach from San Diego, California candidly shares his initial efforts and desire to expand and scale his service-based business. Like many solopreneurs, Luke is faced with a real challenge, trading his time for income, which is limited but is also a […]

Posted by Cadu Medina

May 2017 22 Categories: Podcast

SBSM032 – Tactical Tuesday: Tackling Tradeshows with Cadu Medina

Tradeshows are one of the most effective ways to attract new business and a good tactic you should be considering in your marketing mix to help grow your business and expand your reach by showcasing your products or services to potential clients. During this episode, I will share in detail […]

Posted by Cadu Medina

May 2017 15 Categories: Podcast

SBSM031 – 5 Imperative Marketing Concepts Explained and Untangled with Michael White

In this episode, Michael White, SVP and Group Account Director from Young & Rubicam, San Francisco, enlightens us with the 5 imperative marketing concepts that all businesses, large or small must understand and apply to successfully market their products or services. As a small business owner it is important to […]

Posted by Cadu Medina

May 2017 08 Categories: Podcast

SBSM030 – How to grow your business and the 4 Ps of Marketing with Angus Pryor

In this episode, Angus Pryor, from Profit Leap, invites us to critically analyze where the bulk of our business is coming from and encourages us to have strong measurement systems in place in order to have an accurate perception of who and what is driving the performance of our business. […]

Posted by Cadu Medina

May 2017 01 Categories: Podcast

SBSM029 – Learn how to listen to your clients with Brandon Montoya

In this episode, Brandon Montoya, from Montoya Wealth Management, motivates us to explore new ways to communicate with our clients through our marketing to establish stronger and more significant relationships. As a financial advisor, it is imperative for Brandon to know his clients well; their needs, wants and desires in […]

Posted by Cadu Medina

Apr 2017 17 Categories: Podcast

SBSM027 – Personal Brand and Content Marketing with Ken Lain

In this episode, Ken Lain, aka “The Mountain Gardener” from Watters Garden Center, shares with us his fascinating approach to establishing his business brand with the influence of his own personal brand he passionately developed with various creative ideas and through diverse local media outlets. Learn how competition from big […]

Posted by Cadu Medina

Apr 2017 10 Categories: Blog, Keynotes

SBSM026 – Keynote 10 Essential Marketing Strategies for Small Businesses

This is a keynote I gave at the Prescott Chamber of Commerce’s Business Education Workshop Series about 10 Essential Marketing Strategies for Small Businesses. Before you get to “what” you should and can do as far as your marketing goes, you need to know the “why” and “who” is at […]

Posted by Cadu Medina

Apr 2017 03 Categories: Podcast

SBSM025 – The Art of Delegating Effectively with Ashlee Evans

In this episode, Ashlee Evans from Dental Success Institute encourages us to seriously consider delegating some of our day-to-day tasks to others to effectively focus on the tasks that are most valuable to our business’s growth and future. To some delegating is easy, but for others like me, it may […]

Posted by Cadu Medina

Mar 2017 27 Categories: Podcast

SBSM024 – Content and Influencer Marketing with Hilary Scott

In this episode, Hilary Scott from Halstead Wholesale Jewelry Supplies invites us to take a good hard look at how we reach, attract and retain customers through highly effective influencer and content marketing strategies. Learn how her in-house marketing team produces content such as video blogs (aka vlogs), weekly blogs […]

Posted by Cadu Medina

Mar 2017 20 Categories: Podcast

SBSM023 – IT: More than Support; An Asset, A Resource with Theo Soumilas

In this episode, Theo Soumilas from Northern Arizona IT expands our knowledge and helps us possess a better understanding of IT (Information Technology) and the various opportunities for growth and efficiencies that lay hidden within the electronic data that we collect through our systems while conducting our day to day […]

Posted by Cadu Medina

Mar 2017 13 Categories: Podcast

SBSM022 – Digital Marketing with Jane DeGrosseilliers from Mountain View Media

In this episode, Jane DeGrosseilliers from Mountain View Media shares with ample knowledge and insight what her years of vast experience working in multiple branches of Marketing have taught her to successfully counsel and guide small businesses through the essentials of a digital marketing plan. Learn how she became aware […]

Posted by Cadu Medina

Mar 2017 06 Categories: Podcast

SBSM021 – The Art of Reinvention with Cadu Medina and Mark Costes from the Six Figure Side Gig Podcast

In today’s episode, I’m being interviewed by Mark Costes from the Six Figure Side Gig Podcast. We talked about my Marketing background, my immigrant story, and how and why I transitioned from a corporate marketing career to coaching marketing to small businesses. I’m super excited to share this interview with […]

Posted by Cadu Medina

SBSM040 – Stress-less Fundraising with Deb Dale and Angie Smith from Smith & Dale

SBSM039 – Karlos Copara from Accel Branding

SBSM036 – How to build a For Purpose Business and thrive with Cole Hatter

SBSM035 – Marketing vs. Sales with Cadu Medina

SBSM034 – Tactical Tuesday: Marketing Funnels with Cadu Medina

SBSM033 – Solopreneur Growing Pains with Luke DePron

SBSM032 – Tactical Tuesday: Tackling Tradeshows with Cadu Medina

SBSM031 – 5 Imperative Marketing Concepts Explained and Untangled with Michael White

SBSM030 – How to grow your business and the 4 Ps of Marketing with Angus Pryor

SBSM029 – Learn how to listen to your clients with Brandon Montoya

SBSM026 – Keynote 10 Essential Marketing Strategies for Small Businesses

SBSM025 – The Art of Delegating Effectively with Ashlee Evans

SBSM023 – IT: More than Support; An Asset, A Resource with Theo Soumilas

SBSM022 – Digital Marketing with Jane DeGrosseilliers from Mountain View Media

SBSM021 – The Art of Reinvention with Cadu Medina and Mark Costes from the Six Figure Side Gig Podcast

Recent Posts

The Small Business Smart Marketing Podcast

SBSM040 – Stress-less Fundraising with Deb Dale and Angie Smith from Smith & Dale

SBSM039 – Karlos Copara from Accel Branding

SBSM038 – Kiwanis Graham from MommaKate’s Bows

SBSM037 – Arielle Pagac with Santa Theresa Tile Works

SBSM036 – How to build a For Purpose Business and thrive with Cole Hatter

SBSM035 – Marketing vs. Sales with Cadu Medina

SBSM034 – Tactical Tuesday: Marketing Funnels with Cadu Medina

SBSM033 – Solopreneur Growing Pains with Luke DePron

SBSM032 – Tactical Tuesday: Tackling Tradeshows with Cadu Medina

SBSM031 – 5 Imperative Marketing Concepts Explained and Untangled with Michael White

SBSM030 – How to grow your business and the 4 Ps of Marketing with Angus Pryor

SBSM029 – Learn how to listen to your clients with Brandon Montoya

SBSM028 – Hone in on your target through social media with Chalease Linderman

SBSM027 – Personal Brand and Content Marketing with Ken Lain

SBSM026 – Keynote 10 Essential Marketing Strategies for Small Businesses

SBSM025 – The Art of Delegating Effectively with Ashlee Evans

SBSM024 – Content and Influencer Marketing with Hilary Scott

SBSM023 – IT: More than Support; An Asset, A Resource with Theo Soumilas

SBSM022 – Digital Marketing with Jane DeGrosseilliers from Mountain View Media

SBSM021 – The Art of Reinvention with Cadu Medina and Mark Costes from the Six Figure Side Gig Podcast

Recent Posts